DATA & ANALYTICS

We use data and analytics to build business intelligence and navigate the consumer market.

OUR PROPRIETARY REPORTING TOOL.

Benchmark is a powerful business insight tool custom created for field marketing.
We designed Benchmark from the ground up to collect data and provide metrics that become actionable insights for our clients.

A DATA-RICH TECHNOLOGY EXPERIENCE

Reporting systems designed to capture data in the field and provide real-time metrics for a competitive advantage. 

  • Mobile applications allow for data to be collected directly from the field as events take place.
  • Dashboards are focused on program metrics and key performance indicators that are updated in real time.
  • Fully customizable reports with multiple export options

We Don’t Guess, We Research

We rely on industry specific resources like Nielsen Data, The Liquor Handbook, IWSR, NABCA, Compliance and HR resources, as a resources to create programs with a foundation in industry data. We also use these resources when deciding what data to collect during our programs and what benchmarks to set.

CUSTOMIZED TRAINING SOLUTIONS

Test and Train is our proprietary education platform, offering multimedia training, testing and certificate programs all via a customizable online portal.

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